Objective leadership, just as that in Coca Cola, realizes when change is imminent and this explains why their shift from centralized structure overseen by Doug Ivester to a decentralized one overseen by Doug Daft was bereft of incidences of resistance to the change (Business Week, 2006). Coca Cola marketing has the structure in which there is an executive director who manages marketing and outreach manager, program and training manager and … The Coca-Cola Americas operating structure will cease to exist and the Latin America Group, led by Group President Brian Smith, will become part of Coca-Cola International. Coca Cola, the soda beverages giant is the leader in its industry. These changes come as the company completes a period of intensive growth, resulting in a quadrupling of the size of the company. An organizational structure describes how activities are coordinated, allocated and supervised so as to achieve the goals and objectives of an organization. Organizational analysis entails carrying out evaluation on the processes of a company as well as those employed to run such processes. Porter’s Generic and Intensive growth Strategies used by Coca Cola. Companies like coca cola assess the employees on psychological traits focusing on unique qualities. Organizational Structure: Coca-Cola Company. Organisational Structure Of Coca Cola 3497 Words | 14 Pages. Trait theory suggests that successful leadership is an amalgamation of traits that defines leadership skills and qualities. With this rapid expansion comes the need to evolve the company’s senior leadership structure. ATLANTA --The Coca-Cola Co. recently made a number of leadership appointments to support the company's new global operating structure. INTRODUCTION OF COCA COLA -Coca cola is a leading American multinational company offering a wide range of soft drinks to the consumers.Coca cola was started first in 1892,which comes to 123 year of service of refreshment beverages to the consumer.The company was founded by ASA GRIGGS CANDLER in United States … The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, offering over 500 brands to people in more than 200 countries. This covers issues linked to structures, formalities and processes which are the major elements that drive change in the modern world (Carroll, 2006). Organizational Structure of Coca-Cola In Business According to Valluri, Nahata & Jangalwa (2010), Coca-Cola Company is a non-alcoholic beverage concentrates and syrups manufacturing, distributing, and marketing organization, which has thrived since 1886. The structure defines how an organization exercises authority through allocation of management responsibilities. Structure of Coca Cola is organised by function on the other hand structure of Sony is organised by product. DRAPER, UT – May 25, 2018 – Swire Coca-Cola, USA today announced two changes to its executive leadership team. Organizational Analysis – The Coca-Cola Company Introduction. CEO of Coca Cola Company evaluates the employees on the basis of their behaviors and work structures. Of our 21 billion-dollar brands, 19 are available in lower- or no-sugar options to help people moderate their consumption of added sugar. The Coca-Cola Company Announces Leadership Appointments to Support New Operating Structure All Changes Effective Jan. 1, 2013 Company to Complete Formation of Unified North America Structure 21st century is marked by intense competition and any brand that wants to remain ahead of the others must have one or another critical advantage.