The X-axis which is the relative market share and the Y-axis which is the Market growth rate. “Mercedes Benz Porter’s 5 forces framework Abstract the intensity of competition in an industry is neither a matter of coincidence nor bad luck. Analysis of Toyota Motor Corporation by … BCG Matrix’s Problems and Its Reconstruction ZHOU Zhenping, ZUO Zhanping Hebei University of Economics and Business, Shijiazhuang, China, 050061 zzhenp_511@126.com Abstract: Boston Consulting Group (BCG) Matrix is a common approach to managing a portfolio of different strategic business units (SBUs) or major product lines. Tesla is the smaller company that specializes in making high-end electric motor vehicles by providing an alternative to standard gasoline fuel. Toyota is also ranked in the top ten 500² companies. Toyota is one the world’s most renowned auto manufacturers and they are proud of this accomplishment and they believe it is only because that their … BCG Matrix and VRIO Framework for Path to 2060 Decarbonizing the Automobile Industry Batten Briefing-The BCG matrix is a strategic management tool … BCG matrix has two dimensions market share and market growth .the basic idea behind it is: if a product has biggest market share, or if the products market grows faster It is better of the company. With the rise of cars being environmentally healthy and … The automobile industry in the United States is saturated with both dominant domestic and import companies such as Ford, Chevy, Toyota, Honda, BMW and Volkswagen to name a few. There are two axis in the BCG matrix. Fiat Automobiles, the Italian automobile manufacturer is the largest automobile manufacturer in Italy and is a part of Fiat Chrysler Automobiles which was formed in 2014 through a merger of Fiat and Chrysler.. Fiat group operates through 16 brands globally some of which are Chrysler, Ram, Jeep, Fiat, Dodge, Alfa Romeo and Maserati, the Ferrari etc. This the detailed BCG matrix analysis of Nissan which is one of the renowned company have been operating in automobile industry. Since the early 1970’s the BCG developed this matrix, … The four segment of BCG matrix: - STAR, high growth and high market share. Rather, competition in an industry is ill rooted in its underlying economic structure and goes well beyond the behavior of current competitors. The BCG growth share matrix was developed by Henderson of the BCG group in 1970s. Building the BCG Matrix. Toyota is a Japan based company which was established in 1937 by Sakichi Toyoda and is the world biggest automobile manufacturers, Toyota has achieved a record sale of 9 million cars in five continents. The state of competition in an industry depends on five basic competitive forces i.e. 3.4 BCG Matrix: Internal Analysis of Toyota Portfolio 3.5 VRIO Framework Analysis 3.6 Toyota’s Efforts in Emerging Economies 3.7 Case Study: Toyota’s Successful Strategy in Indonesia 3.8 Strategic M&A, Partnerships, Joint Ventures, and Alliances 3.9 Analysis of Financial Performance 4 RECOMMENDATIONS 5 APPENDICES 6 REFERENCES .