The jury in the much-hyped Apple vs. Samsung patent infringement lawsuit recently handed down a verdict which basically gave Apple everything it wanted: A billion-dollar payment from Samsung, plus the possibility of an injunction against sales of infringing Samsung smart phones and tablets. COMPARATIVE ANALYSIS OF APPLE VS. SAMSUNG Semester Project / Dissertation Topic submitted in … Online professional development: Your summer PD in a virtual setting Business Strategy; Competitive Dynamics; Corporate Strategy; Acquisitions and Structure; International Strategy Case Study: Apple’s lawsuit on Samsung, what happened? Case Study of Samsung vs Apple. HTC, Huawei, LG, Sony (CNN, 2012). This multinational corporation is known for its unbeatable niche in the industry. Samsung (or Apple!) The original ruling in the lawsuit that was filed back in 2011 awarded Apple $1 billion in damages after Samsung was found to have infringed on Apple’s patents. Apple vs Samsung patent case. Apple Inc. v. Samsung Electronics Co., Ltd. was the first of a series of ongoing lawsuits between Apple Inc. and Samsung Electronics regarding the design of smartphones and tablet computers; between them, the companies made more than half of ... Samsung could open a new case against Apple. The patent case between Apple and Samsung over the fate of smartphones and tablets comes to a close today after CEOs of both companies failed … June 12, 2020. The hope is that Intellectual property rights will continue to protect and encourage innovation. But Legal War Just Heating Up Legal Landscape Still Muddy Android OS/Samsung vs. Apple is top smartphone fight in courts, and market. The Apple vs Samsung case is currently in the appeals stage, and because of this, the future is unclear. Apple products have innovative and distinct features for each of its range of products.
Apple Inc. sued Samsung Electronics for approximately $2 billion, contending that Samsung violated some of its patents by copying Apple’s product features. View Essay - Apple-vs-Samsung case study from MKTG 90012 at University of Melbourne. By sampling the case studies of Apple and Samsung’s business strategies, we see that both companies perceive the international market to be the new frontier for sustaining their business operations. Blog. Samsung's leading mobile device line is the Samsung Universe, which many consider an immediate opponent of the apple company iPhone.

Apple and Samsung had one other major patent battle, which was first decided in 2014 but didn’t end until last year. Samsung obviously appealed and continued to fight for several years with the case …
It is transparent, however, that intellectual property is highly valued in the United States.